Creating a Heritage Narrative for Airport Users UX User Experience

Creating a Heritage Narrative for Airport Users UX User Experience

Wayfinding is much more than just guiding people! How? As a manager in a location, you have the ability to use routes to improve the UX use experience. And through doing so, such as through developing a heritage narrative along the route, you improve opportunities to...
Commercial Sales Opportunities in Airports – Airport Wayfinding

Commercial Sales Opportunities in Airports – Airport Wayfinding

Hi. I’m Paul Symonds and I am the wayfinding expert. This time I will explain some of the ways in which you can create commercial opportunities in airports, using wayfinding design. These techniques though can also be applied to locations such as shopping centres and...
10 Common Signage Design Mistakes Made in Wayfinding

10 Common Signage Design Mistakes Made in Wayfinding

There are a number of common signage design mistakes that are made when designing spaces, signage and the system for navigation and wayfinding and in this post I look at some of these mistakes and the solutions! 1. Signs Places after Decisions Points Bad signage...
Birmingham International Airport (BHX), UK Wayfinding Case Study

Birmingham International Airport (BHX), UK Wayfinding Case Study

Birmingham Airport (BHX) and not to be confused with Birmingham in Alabama, USA, is one of the main and largest UK airports. Based in the Midlands, this airport serves middle England including Birmingham, Coventry, North Wales, and with flights to a number of...
NYC Visitor Experience and Wayfinding in the Big Apple

NYC Visitor Experience and Wayfinding in the Big Apple

What can we learn from navigating NYC for understanding the NYC visitor experience through wayfinding? Let us explore the Big Apple below! Wayfinding is an activity that is gradually gaining more attention as expenditure in the tourism industry continues to build...
Cardiff Bay Trail – A Model for Walkable Cities in Europe

Cardiff Bay Trail – A Model for Walkable Cities in Europe

Cardiff Bay Trail in Wales, UK, is a classic route in that it is perfect for enjoying the waterfront and providing a route ideal for joggers and walkers. Furthermore, the drive towards “Walkable Cities” and getting local people out cycling and walking,...
Helping Special Assistance Passengers in Gatwick Airport

Helping Special Assistance Passengers in Gatwick Airport

It is great to see many of the UK airports taking a lead in efforts to meet the needs of those with ‘Special Assistance’ needs and on a recent trip to Gatwick Airport, London, it was great to see the efforts and attention the airport are putting into...
Designing Walkable Cities Using Wayfinding

Designing Walkable Cities Using Wayfinding

The idea of designing Walkable Cities is a trend that is developing on the back of the “Smart Cities” movement and as greater awareness of sustainable and social issues comes into the wayfinding discourse. The movement for designing walkable cities...